why do you need a production company?
Do you need to create a professional video but don’t know where to start? Or maybe you need to create a video in another country but don’t know how to go about organising everything? A video production company is your best option in such cases to ensure that you create a high-quality video, on time and on budget. In this blog, we go into detail about what a production company does and the benefits of hiring one. So, let’s jump in, why do you need a production company?
Ultimately, the main reasons to hire a production company are that you gain access to their knowledge, skills and resources which will likely save you time and money in the long run, in addition to creating higher-quality content.
Read on to learn more about what a production company does and the top seven reasons why you should hire one for your next video production.
Why you need a production company
A production company is responsible for doing all the work involved in creating video content. They bring your ideas to life. A production company handles both the creative and technical aspects of video production, from concept to distribution. Therefore, you can be sure that everything is in the right hands at the right time.
You would typically want to hire a production company under the following circumstances:
- You do not have the time to handle the process yourself.
- You do not have the skills to handle the process yourself.
- You do not have the resources to handle the process yourself.
- You need your video to be of a certain quality or style.
What does a production company do?
The term “production company” is pretty vague and may cause confusion if you’re new to the industry. For us, it encompasses a few key areas:
- Research and content development
- Location scouting
- Legal processes
- Storyboarding
- Location scouting
- Casting
- Studio, HoD and resource hire
- Production design
- Admin and planning
- Editing
Top 7 benefits of hiring production company
If you’re still debating whether or not you need to hire a production company to produce your content, here are the top seven reasons to do so:
Expertise
Perhaps the main reason for hiring a production company is access to years of knowledge, skills and expertise. It’s the company’s expertise that takes your video production from amateur to professional, the quality of which will be clearly displayed in your finished product.
Variety of Mediums
If you choose to take on the project alone, you might struggle depending on the medium. Production companies are ready to take on projects for all kinds of mediums, from small corporate videos to music videos and even film productions.
Resource Management
Production companies have access to all the equipment and staffing resources you will need to create an impactful video, whether they own it or have a relationship with a rental company. If you choose to produce the video yourself, you might find resourcing to be incredibly expensive, or even struggle to know what you need.
What’s more, a production company knows what you don’t need, saving you time and money in the long run.
Scouting and Casting
It is also important to ensure you have sufficient video editing skills so that your videos provide a good experience. Viewers will instantly lose interest if they notice issues with video edits as there are plenty of other travel vlogs available that don’t have these issues. A good way of improving your video editing is to watch YouTube videos or by using video editing software. Popular choices include Adobe Premiere Pro, Movari, Final Cut Pro, and Lightworks.
All inclusive process
Video production tends to be an all inclusive process, meaning that everything from creative development to editing and even distribution will be taken care of (depending on your contract and requirements). You can rest assured knowing that everything is in good hands.
Trends
Even if you can handle every other aspect of film production, the experts have one thing that you might not – knowledge of the industry and trends. Whilst this might seem like a small benefit, it’s actually quite significant and could make all the difference in the quality and impact of your video.
Turnaround time
It’s likely that a video production company will be able to produce your video much quicker than you could do so yourself, considering their knowledge, skills and access to resources. If time is an important factor, we’d strongly recommend hiring a production company.
Video production with dot films
If after reading this blog you have decided that you need a video production company, look no further. DotFilms offers comprehensive production services in India, ideal for international brands that need local assistance.
Get in touch today to discuss your project and find out how we can help.
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